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BEAUTY MYTHS DEBUNKED

– Superdrug reveals the truth behind top beauty superstitions –

We’ve all heard them, the beauty superstitions, can you really brush your hair too much? Does toothpaste actually work on spots? With a wealth of beauty knowledge, Superdrug helps bust those pesky beauty myths that leave us feeling just a little confused. With so many resources available at our fingertips sometimes you can be overloaded with contradictory beauty advice and suggestions. Head of Beauty at Superdrug, Sarah Sharp answers some of the number one queries to help you achieve beauty enlightenment.

 

 

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Q: TO COMBAT DRY SKIN YOU SHOULD DRINK MORE WATER?

A: Sarah says; “Water has great moisturising properties and while drinking water is great for your body, when applied topically in cream or serum to your face it can evaporate easily leaving dryer skin. Oil is the critical ingredient to keeping specifically dry skin moisturised and nourished. Choose products that contain non-acnegenic oils which do not clog pores such as Superdrug Clearly Youthful SPF Moisturising Cream 50ml, £6.99, this will help to keep your skin beautifully moisturised and supple.“

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Q: EXPENSIVE BEAUTY PRODUCTS ARE MORE EFFECTIVE THAN CHEAPER ALTERNATIVES?

A: Sarah says; “Your skin is unique with its own individual chemistry, so whether a product works for you is actually due to the ingredients and how they react with your skin’s own natural science not how much you’ve paid – there is a reason why products such as Astral and Nivea have been best sellers for decades. Some of my personal favourites include The Little Moisturising Blue Lip Tin, £1.49, it’s great to pop into your bag and keep for any dry lip moments, B. Pure Micellar Water, £4.99, is a time-saving 3 in 1 cleanser; and Vitamin E All Over Body Cream, £2.99, for an intense body moisturising experience.”

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Q: YOU SHOULD START USING ANTI-AGING CREAMS IN YOUR THIRTIES?

A: Sarah says; “Your skin is as individual as you are so some people may experience fine lines appearing in their twenties while others will be able to enjoy youthful skin for much longer. Your skin’s condition can be attributed to genetics just as much as your lifestyle, for example drinking frequently, smoking and continual exposure to UV rays from the sun are all going to have a negative impact on your skin. Therefore the most effective solution to prevent ageing is to anticipate, use Superdrug Optimum Phytobrighter Moisturising Cream 50ml, £12.99 to boost your complexion radiance and reduce age spots and discolouration.”

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Q: YOU CAN TREAT SPOTS WITH TOOTHPASTE?

A: Sarah says; “While a menthol toothpaste can offer a soothing cooling effect to help combat inflammation, other ingredients could potentially irritate your skin. The most effect way to combat spots is to use a product designed to treat the problem such as Deep Action Anti-Blemish Gel, £2.69. Products with acne-curing ingredients such as salicylic, glycolic and alpha-hydroxy acid would also be more suitable, try our Tea Tree Pink Grapefruit Facial Wash £3.29.”

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Q: TO KEEP HAIR HEALTHY YOU SHOULD BRUSH IT 100 TIMES EVERY DAY?

A: Sarah says; “While brushing hair regularly can release natural oils for glossy hair, by over brushing hair you can weaken the follicles and cause damage to the hair; plus pulling at knots too hard can also cause breakages and split ends. Using a Ceramic Ionic hairbrush such as our Ceramic Ionic Vent Hair Brush, £4.09, can help untangle gently, eliminate frizz and flyaway hair whilst styling, plus distribute heat evenly when drying to help you enjoy luscious locks.”

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Q: IF YOU DON’T WASH YOUR HAIR IT WILL START TO CLEAN ITSELF?

A: Sarah says; “This is completely false, you should wash and condition your hair on a daily basis for healthier hair and scalp. Leaving too long between washes can cause flaky, itchy scalps and your hair to become dull and lacklustre. Use moisturising shampoos such as Shine Pro-V Shampoo, £2.29, which has been specially formulated with added moisturiser and milk protein to leave hair hydrated and manageable. If you are inbetween washes try our Dry Shampoo Killer Volume 150ml, £1.99, to refresh your hair and give it a bit of a boost.”

For more information or products visit www.superdrug.com

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